London Design Week marked a magnificent Morris & Co. takeover in the Sanderson Design Group showroom on Chelsea Harbour, with new collection highlights and a week full of creativity emanating from the design hub.

The thrum of design activity fluttered in the spring air as London Design Week descended on Design Centre Chelsea Harbour.

Set within the south dome on the first floor, there was a familiar and spirited resonance of creativity and community; a buzz of excitement that bounced off every wall in our Sanderson Design Group showroom and reverberated throughout the domes within the harbour.

Morris & Co. hosted a monumental takeover of the space, taking centre-stage for the five-day event, welcoming faces, old and new, to dip in and discover (or rediscover) our heritage and artistry that makes the brand so adored.

From start to finish there was an opportunity at every turn to get stuck in and experience the world of Morris & Co. with highlights from all brands once over the threshold, it was Morris & Co. that revelled in the emergence of spring, with exciting new collaborations and collections revealed, as well as a debut paint range, which enraptured customers and set the tone, figuratively and literally, for a celebratory week of creative discovery. Flourishes of spring pervaded the senses and paired beautifully with the heritage hues of Morris Paint, drawing the crowds with its beguiling palette. Craftspeople beware, it’s truly irresistible.

Bombinating with anticipation, visitors to the showroom created the bustle around a variety of masterclasses that were held throughout the week. Block printing specialist, Dave Thornton, was on hand to guide those who wished to try their hand at block printing, experiencing this ancient yet ageless craft technique for themselves.

For those in need of some genteel art therapy, the paint workshop, run by Fran Toplis and Caitlin Marsh, was a chance to unwind and get to grips with Morris’s most iconic patterns on litho. Mini roller in hand and Morris & Co. Paint poured, patrons astutely worked on their own miniature masterpieces, their connection to Morris himself almost palpable. His original work inspires even the most reluctant designers within us.

With Ben Pentreath’s new collection bringing Cornish conviviality to the fore and setting the scene for a spring renewal, there was much to experience as you bimbled around the showroom; paintbrushes strewn from stylish rafters, strawberry thief rearing its familiar head and pieces of furniture flocked in exquisite heritage fabrics, the hours were wiled away in blissful surroundings, offering visitors the chance to experience the newness of our latest collections from Morris & Co.

Designer and upholster, Micaela Sharp, brought her love of heritage to the design table, sharing her top tips for recovering vintage furniture pieces using Ben Pentreath’s new fabric collection, Cornubia, and, in a special mood-boarding workshop, Morris & Co. stylists, Emma Coles and Liberty Blackwell led an inspiring talk, sharing their tips on how to play with and express your own take on fresh maximalism.

Wednesday evening saw celebrations move up a notch as a VIP event ensured glasses were topped up and Morris Paint was, once again, front and centre for all to enjoy.

Over at the Design Café, lunch did not mean a lapse in creativity as the curved partitioning used for a peaceful lunch setting offered up Morris & Co.’s Cornubia collection wallpaper to those taking a moment’s reflection. Once again spring was on the menu in the selected palettes with greens and yellows of Compton’s iconic print from Ben Pentreath’s collection.

The scene has officially been set for the season, with Morris & Co. leading the way, always honouring its heritage while looking, wistfully, to the design future.

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